3-Day Challenge

3-Day Challenge – Landing Page | Visit Site

This capture page required a high conversion rate but also demanded a high quality lead who was serious about about getting started in network marketing industry. Rather than offer incentives and gimmicks we chose to showcase the end-goal in a clean, professional and sophisticated manner. To accomplish this, I focused on The Challenge, rather than the product itself.

I created the 3 Day Challenge logo and built the website in a traditional, proven capture page layout. Rather than turning up the volume and blasting the landing page at the viewers with bright colors, over-sized text and excessive exclamation points, I took a soft approach. I also incorporated a few actions throughout the page such as a rotating banner and testimonials so the viewer can interact without leaving the home page. The end result was not only a high converting capture page that delivered high quality leads but also gave a great first impression that started relationships on the right foot.

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